Engagement

Cancellation Pathway Audit

A close reading of the steps a subscriber takes to cancel, including copy, friction, and save offers that confuse more than they retain.

Team discussing notes around a table

Who it is for

Product and UX owners responsible for the leave flow

Result

Annotated pathway map with specific copy and step recommendations

What is included

  • Live cancellation walkthrough with your team
  • Annotated screens and wording notes
  • Prioritised fix list for the pathway

What is excluded

  • Visual redesign or engineering implementation